©
Date
Jun 2020
Client
Nordic Aviation Capital
Industry
Aviation Finance
Timeline
6 months


The Challenge
The opportunity was to give a fast growing aviation finance brand a more consistent presence across physical and commercial touchpoints.
NAC needed a visual system that could work across very different environments: aircraft, brochures, investor decks, office graphics and everyday marketing materials. The brand had to communicate scale and confidence without overstating the story, while remaining practical for teams working across aviation finance, leasing and partner communications.

The Solution
A coordinated identity and collateral system gave the brand a more consistent presence in operational use.
Livery design, brand strategy, marketing collateral, environmental graphics and high fidelity asset documentation were brought into one practical system. The work connected fleet presentation, investor facing materials and internal brand guidance so NAC could show up more consistently across airside, office and commercial settings.

The Process
The process focused on translating a complex aviation finance story into clear, usable brand assets.
We worked across typography, livery applications, brochures and presentation design, balancing the precision expected in aviation with the confidence needed for financial and partner communications. The system helped position NAC around connection, reliability and scale rather than aircraft assets alone.






By the numbers
Latest projects